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Marketing Guides

A guide to Johnson's Style and Usage

  • The following guide is a brief look at acceptable style rules to be used when writing Johnson documents. While not comprehensive, it suggests ways to express many of the terms we commonly use

Johnson Brand Standards Guide

  • Everything you need to know about logo use, colors, brand reference and voice

Use of University Name and Logo form

  • Thinking about putting our logo on a hat, shirt, golf-balls, mouse pad or edible tattoo? Then you need this form

Johnson Social Media Ambassador Handbook

  • Guidelines, Policies and Instructions for Student Bloggers and Tweeters

Johnson Social Media Request

  • Guidelines for creation of new social media properties